🚨 🚨🚨 Project X / Carrefour: An Economic Model Under Pressure 🚨🚨🚨
🔎 A Controversial Strategic Shift
Carrefour is accelerating the franchising of its stores to reduce capital exposure. Currently, 5,870 out of 6,468 stores in France are franchised, including 100% of the proximity network and Cash & Carry locations.
However, this transformation is creating tensions: The Carrefour Franchisees Association (AFC), which already represents 260 stores, annonced on Friday 07.03 the launch of an alternative supply sources named Project X, threatening the balance of the model.
📉 Deterioration of Financial Fundamentals
➡️ Increased Dependence on Franchisees: Carrefour enforces a contractual loyalty rate of 70-75%, under penalty of a 5% fine. A competing alternative is now disrupting this monopoly.
➡️ Growing Legal Risks: Low provisions (€0.70M per store), while ongoing arbitration cases reach up to €15M. The state appears to be siding with franchisees.
➡️ Impact on Supply Chain and Margins: Purchase leakage could cost €150-200M over three years, with an estimated profit reduction of €27-36M.
⚠️ A Domino Effect on Strategic Revenues
Carrefour generates €619M in service revenues from suppliers, directly tied to purchase volumes. If these volumes decline, renegotiating agreements could weaken the group’s profitability.
📊 Whitelight Capital will continue to monitor the evolution of franchisee relations, as their impact on margins will be critical in assessing the future of Carrefour’s business model.
Deep Analysis here: https://lnkd.in/e82EUZ-3
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#Activism 7: Carrefour - BFM TV Interview
Project X / Carrefour: An Economic Model Under Pressure
Mar 12, 2025

#Collectif Carrefour
Le Collectif Carrefour Redressement & Équité (CCRE) est une association régie par la loi de 1901. Elle a vocation à fédérer toutes les parties prenantes concernées par les décisions stratégiques et économiques du groupe Carrefour
Le Collectif Carrefour Redressement & Équité (CCRE) est une association régie par la loi de 1901. Elle a vocation à fédérer toutes les parties prenantes concernées par les décisions stratégiques et économiques du groupe CarrefourRecent Posts
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